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Heinz - Zet je burger op de kaart

Agency: Boondoggle Client: Heinz Netherlands Role: Art Direction


Heinz - Zet je burger op de kaart
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In 2014 when brands still were hungry for generating Facebook likes, we developed an activation campaign for Heinz ketchup to call out Hollands best amateur chefs: show us your best burger. The winning burger was put on the menu of Michelin Star chef Ron Blaauw. Though the Facebook page of Heinz, hundreds of burger recepies were uploaded.