top of page
A 360 launch campaign for the new electric BMW iX3. All around showing how electric driving a BMW can be. With the central line: 'ZO BMW KAN ELEKTRISCH ZIJN.' Yes, sometimes Art Directors come up with the campaign line. First used just for this launch campaign, now being used for their entire electric range communication.

Play Video
We made a social storytelling content series, starring people like F1 race legend Jan Lammers and pro kitesurfer Roderick Pijls, each covering a different aspect of why this electric car is really BMW.

Play Video

Play Video

Play Video
bottom of page